How to Get the Best Deal on Your Next Car Purchase

February 27, 2023

Buying a car can be one of the most exciting—and expensive—purchases you make. With so many options and pricing strategies, it’s easy to feel overwhelmed or worry about overpaying. But with a bit of planning and negotiation know-how, you can drive away feeling confident you got a great deal. Here’s a step-by-step guide to help you get the best deal on your next car purchase.

1. Do Your Research and Set Your Budget

Before you even step foot in a dealership, research is key. Start by deciding what type of car you want—new or used, sedan or SUV, economy or luxury—then look up the average prices for your ideal models in your area. Use sites like Kelley Blue Book, Edmunds, or Canadian Black Book to understand market value, compare features, and get a sense of fair pricing.

Set a Budget
Once you know the general price range, set a budget that factors in all the costs, including taxes, registration, insurance, and any add-ons. Avoid focusing only on monthly payments, as longer loan terms can lead to paying much more in the long run. Instead, focus on the total price of the car to avoid getting stuck in a deal that looks affordable monthly but costs you more in the end.

Tip: Use an online loan calculator to get a realistic picture of what you can afford before you start shopping.

2. Consider Buying Used or Certified Pre-Owned (CPO)

If you’re looking to save, buying a used or certified pre-owned (CPO) car is often the way to go. CPO cars offer a middle ground between new and used, as they come with warranties and often undergo extensive inspections. These vehicles tend to be only a few years old, with lower mileage and a lower price tag than a new car.

Why Consider Used or CPO Cars:

  • Lower Depreciation: New cars lose value quickly, whereas used cars have already taken the biggest depreciation hit.
  • More Features for Less Money: You can often get a higher-end model with more features for the same price as a lower-end new car.
  • Certified Quality: CPO cars are inspected and often come with extended warranties, making them a safer bet than non-certified used cars.

Tip: Research used car values and check vehicle history reports on sites like Carfax to avoid buying a car with hidden issues.

3. Time Your Purchase Wisely

Timing can make a big difference in how much you pay. Dealerships and salespeople are often more willing to negotiate toward the end of the month, quarter, or year to meet their sales quotas. Additionally, buying during holiday sales events (like Black Friday or end-of-year sales) can lead to bigger discounts.

When to Buy:

  • End of the Month/Quarter: Sales teams are often more flexible to close deals to meet quotas.
  • End of the Year: Dealers clear out inventory for new models, so you’ll find better deals on last year’s models.
  • Off-Season: Convertible prices tend to drop in the winter, while SUVs may cost less in the summer.

Tip: If you’re eyeing a specific model, keep an eye on sales trends to find the best timing for a deal.

4. Get Pre-Approved for Financing

Financing through the dealership may seem convenient, but it’s not always the best deal. By getting pre-approved for a loan at a bank or credit union, you’ll have a better sense of your buying power and can often secure a lower interest rate.

Why Pre-Approval Helps:

  • Gives You Leverage: If you already have a pre-approved rate, you can use it to negotiate better terms with the dealership.
  • Avoids Hidden Fees: Pre-approval lets you see all terms and fees upfront, reducing the chances of last-minute surprises.
  • Protects Your Credit Score: Applying for financing only once can minimize the impact on your credit score compared to applying multiple times.

Tip: Look into several lenders and compare rates to make sure you’re getting the best financing option available.

5. Negotiate the Price Like a Pro

Once you know what you want, it’s time to negotiate. Remember that everything is negotiable, from the car’s price to fees and financing terms. Be firm, confident, and prepared to walk away if the dealer isn’t willing to work with you.

Negotiation Tips:

  • Start Low but Reasonable: Offer slightly below the market value you found in your research, allowing room to negotiate up.
  • Focus on the Out-the-Door Price: Many dealerships try to shift focus to monthly payments, but it’s better to negotiate the total price to avoid hidden costs.
  • Be Patient and Firm: Salespeople might initially resist, but if they know you’re a serious buyer, they’re likely to make concessions to close the deal.

Tip: Avoid saying you need a car “today”—dealers may try to rush or pressure you into accepting a higher price.

6. Be Wary of Add-Ons and Upsells

Once you’ve agreed on a price, the dealer may offer additional services and features, like extended warranties, gap insurance, rustproofing, or paint protection. While some of these add-ons can be valuable, others are overpriced or unnecessary.

Which Add-Ons to Consider:

  • Extended Warranty: If you’re buying a used car, an extended warranty can be a good investment, but weigh the cost against the car’s reliability ratings.
  • Gap Insurance: If you’re financing a car, gap insurance can cover the difference if the car is totaled and your loan is higher than its current value.
  • Decline the Extras You Don’t Need: Many add-ons are marked up heavily. Say no to add-ons that don’t genuinely add value or are easily available elsewhere for a better price.

Tip: If you want extras like gap insurance or extended warranties, check prices from third-party providers; they’re often cheaper than the dealership’s offerings.

7. Consider Leasing as an Alternative Option

Leasing can be a great option if you’re looking for a lower monthly payment and plan to change cars every few years. However, keep in mind that with a lease, you won’t own the car, and there may be mileage limits or extra fees if you return the car with excessive wear.

Pros of Leasing:

  • Lower Monthly Payments: Lease payments are typically lower than loan payments for the same car.
  • New Car Every Few Years: Leasing lets you upgrade to newer models more frequently.
  • Potential for Lower Maintenance Costs: Leases usually cover the car’s most reliable years, reducing unexpected repair costs.

Cons of Leasing:

  • No Equity: You don’t own the car at the end of the lease, so there’s no trade-in or resale value.
  • Mileage Limits: Leases come with mileage restrictions, so consider your driving habits before choosing this option.

Tip: If you decide to lease, negotiate the lease terms just like you would a purchase—down payments, mileage limits, and monthly payments are all negotiable.

8. Test Drive and Inspect Thoroughly

Never skip the test drive, especially if you’re buying a used car. A test drive will tell you how the car handles, how comfortable it feels, and if there are any immediate concerns.

What to Check During the Test Drive:

  • Comfort and Fit: Ensure that the seats, visibility, and controls are comfortable and accessible.
  • Mechanical Performance: Pay attention to any unusual sounds, vibrations, or warning lights.
  • Condition and Maintenance History: Inspect the car’s exterior, interior, and maintenance records for signs of previous issues.

Tip: If you’re buying used, have an independent mechanic inspect the car to catch any hidden issues.

9. Seal the Deal and Read the Fine Print

Once you’re satisfied with the price, financing, and terms, it’s time to sign. However, don’t rush this final step—take your time to read the contract and verify all agreed-upon terms. Ensure that there are no unexpected fees or charges before you sign.

Final Checklist:

  • Double-Check Price and Terms: Make sure the contract matches the negotiated price, financing terms, and any add-ons.
  • Verify Warranties and Coverage: Confirm any warranties and protection plans you agreed to.
  • Understand the Return Policy (if applicable): Some dealerships offer a return period, so check the policy in case you change your mind.

Conclusion: Drive Away with Confidence

Getting a great deal on your next car purchase is all about preparation, patience, and knowing when to negotiate. By setting a budget, doing your research, and taking your time, you’ll be ready to make a purchase that you feel good about for years to come. With these steps in mind, you’re well on your way to finding a car that fits your needs—and your budget—perfectly.